Via Variety
After a long illness, the groundbreaking home-entertainment format VHS
has died of natural causes in the United States. The format was 30
years old.
No services are planned.
The
format had been expected to survive until January, but high-def formats
and next-generation vidgame consoles hastened its final decline.
"It's pretty much over," concurred Buena Vista Home Entertainment general manager North America Lori MacPherson on Tuesday.
VHS
is survived by a child, DVD, and by Tivo, VOD and DirecTV. It was
preceded in death by Betamax, Divx, mini-discs and laserdiscs.
Although
it had been ailing, the format's death became official in this, the
video biz's all-important fourth quarter. Retailers decided to pull the
plug, saying there was no longer shelf space.
As a tribute to the
late, great VHS, Toys 'R' Us will continue to carry a few titles like
"Barney," and some dollar video chains will still handle cassettes for
those who cannot deal with the death of the format.
Born Vertical
Helical Scan to parent JVC of Japan, the tape had a difficult childhood
as it was forced to compete with Sony's Betamax format.
After its
youthful Betamax battles, the longer-playing VHS tapes eventually
became the format of choice for millions of consumers. VHS enjoyed a
lucrative career, transforming the way people watched movies and
changing the economics of the film biz. VHS hit its peak with "The Lion
King," which sold more than 30 million vidcassettes Stateside.
The
format flourished until DVDs launched in 1997. After a fruitful career,
VHS tapes started to retire from center stage in 2003 when DVDs became
more popular for the first time.
Since their retirement, VHS
tapes have made occasional appearances in children's entertainment and
as a format for collectors seeking titles not released on DVD. VHS
continued to make as much as $300 million a year until this year, when
studios stopped manufacturing the tapes.